Break-even & payback planner
Model your monthly marketing budget month by month and see when your campaigns pay back and turn profitable.
Campaigns break even in
—
- Cost per customer
- $0
- One customer pays back in
- —
- Deepest cash dip
- $0
- Result after 12 months
- $0
Estimate only. Real results depend on your product, market and traffic.
Cumulative result by month
Monthly result Cumulative result
Month by month
How it is calculated
Every month your budget buys budget ÷ price per action actions, and a share of them become paying customers. Subscribers keep paying until they churn; one-time buyers pay once, with an optional share coming back to buy again. Each month’s result is the gross profit from all customers minus that month’s budget. The planner shows when the cumulative result turns positive.